Roofing & Exteriors is part of the Informa Markets Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

Roofing & Exteriors Influencer Video Series: Scott Siegal

Certified Contractors Network President Scott Siegal discusses expanding product lines, understanding your unique selling proposition and more.
Resources
1624463471674

At the 2021 International Roofing ExpoRoofing & Exteriors Chief Editor Rachel Williams interviewed Certified Contractors Network President Scott Siegal.

In this exclusive, in-person video, Siegal outlined the ways companies can—or should—expand their product lines. That includes windows and siding. 

At the show, he was part of a five-person panel—moderated by Williams—on the subject.

In this interview, Siegal also discussed ways that companies can stand out in a crowded market.

"You have to know who you are and what makes you different than other contractors," Siegal said.

Siegal started as a roofing contractor in 1989. 

He has been CCN president for 12 years and also owns Maggio Roofing Company.

Hide comments
account-default-image

Comments

  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.
Publish